Brand Vision

GAVSAI | Glownest Artvibe Studio Brand Vision
High-End Art · Affordable Luxury Fragrance
Dimensions and Key Points
Brand Mission
Using the language of artistic sculpture, we imbue fragrance with greater emotional and aesthetic value, making every lighting a healing ritual.
Core Differentiator
The world's first "sculptural scented candle": Eastern aesthetic inspiration meets contemporary affordable luxury design, seamlessly blending hand-carved shapes with natural plant essential oils.
Target Customers
25-45 year-old urban middle-class individuals who value lifestyle, designers, and high-end gift seekers; consumers seeking an "art + healing + affordable luxury" experience. Value Proposition
Art Collectible: Each candle is a displayable sculpture.
Healing Fragrance: Natural soy wax and IFRA-grade fragrance oils are safe, low-smoke, and relaxing.
Luxury Gift: A wide range of price points and customization services cater to both personal indulgence and business gifting.
Brand Identity: Premium, Healing, Oriental Style, Sustainable.
Keywords: Sculptural Fragrance, Artistic Candle, Affordable Luxury Quality, Oriental Tranquility.

GAVSAI combines "viewable art sculptures" with "breathable natural fragrances" to create a healing lifestyle that is both visually and olfactorily pleasing for the global affordable luxury consumer.